Nominee Summary
The dynamic duo behind this start-up rural business are Lucy Pattinson and Kat Goldin, Goat Rodeo Goods operates out of the Cardross Estate, Port of Menteith, Stirlingshire. Goat Rodeo Goods deliver a range of phenomenal kitchen provisions, which combine their love of great food, great branding and having a great time. Their bright, bold range of pickles and spice blends are brimming with their infamous rowdy cowboy attitude inside and out. Since launching in August 2024 the brand has already gained national distribution and they have already won the Scottish EDGE award.
What makes your nominee stand out?
The pair met by chance in the local woods where Kat stumbled across Lucy cooking an entire lamb over a fire. Lucy is a private chef who specialises in live fire cooking and game and previously mad e a name in business development and export for gourmet food and drink brands. And Kat; who is a digital publisher, writer and photographer focused on food, farming, and traditional skills, they made the perfect pairing. Goat Rodeo Goods was born as a happy means of using surplus crops from both local farmers and their own regenerative farm-to-table event space, Fodder + Farm. Kat grew up on a hunting estate in Iowa and Lucy grew up as a feral Derbyshire country girl. Keeping goats on site on the farm, the couple have embraced a synergy with these excellent furry mischief makers which is reflected in their free-spirited and courageous, even slightly cheeky branding which pulls no punches. Neither do their flavours or their commitment to values of regenerative farming, wild game, local produce and zero waste. "We’re not here to blend in. We’re here to blow the lid off the condiment game, with our unique flavour combinations, loud product names and uncompromising quality” states Lucy Behind the fun is a serious professional partnership which has committed fully to the integrity of their product, with full traceability, and sustainably and responsibly produced.
Supporting the local community
“As smallholders ourselves, supporting British farming is a non-negotiable”. The business starts with what they can grow themselves and from there their supply chain starts local, then national and as far as is reasonably possible, they always prioritise British first. For their Long Table Feasts and other on-farm events, 85% of everything served on the plate comes from their own garden and with game usually sourced via Lucy’s fair hands on the Cardross Estate. Working with local, small farms, the pair often buy excess veg and use it to make a range of limited-edition products- this range is called Here for a Good Time not a long time. Aside from saving good food from going on the compost, this also means local farmers get paid for otherwise worthless stock.
Maintaining high ethical/environmental standards
Although it is impossible to make all their products using surplus food, Lucy and Kat continue to tackle waste where they can. Any pickles that imperfect labels, and also all of our cucumber offcuts are used to make Goat Rodeo Goods’ range of pickle salts. This same technique is used to make the brand’s kimchi-flavoured salt. Lucy and Kat are also committed to helping their consumers reduce waste. On social media they have launched a series called Brine Time, which teaches people how to use leftover pickling brine. They also have launched a series of recipes on their website to encourage new and interesting ways to use spice blends, pickles and the brine. Occasionally, the team have to source ingredients from further afield, but make sure to vet their suppliers and ensure their ethics match with their own. Everything in their range is made by hand and they work with local farmers and markets to get the cabbage, carrots and onions and cucumbers needed for their pickles. ‘All of our products were initially created with our seasonal and local food ethos in mind,’ Kat said.
